It really works
on every fabric
You're going to get the best clean possible with this stuff - on everything. We guarantee it. Everyone says it, but we deliver. Real facts: 60% of clothes are now synthetic, and other detergents weren’t designed to clean synthetic fabrics. HEX started there, and we found that since HEX cleans synthetic well, everything else is easy.
It really works
on the real problem
Other detergents use strong fragrances that linger because they can't clean the real problem: stink. Those harsh scents hide the odor still in the fabric. HEX has nothing to hide (with testing to prove it). All HEX detergents actually eliminate stink. But who doesn't love the smell of fresh laundry? HEX scented detergents are designed to also leave behind a light fragrance that doesn’t linger.
It repairs abuse
from other detergents
HEX cleans out the regular abuse from other detergents that have clogged fabrics, but depending on the fabric and what's trapped in there, it may take a few washes. So the more you use HEX, the better your laundry will get.
It keeps working
even after the washing machine
With every other detergent, that stink starts building up right away (assuming they got it out to begin with - which they didn't). HEX leaves an eco-friendly, nonallergenic molecule behind that helps to proactively prevent future stink and stains.
the difference is clear
Why is their detergent blue?! And gooey. It's just dyes and fillers that don't help to clean anything - which can actually make things worse by clogging the fabric. HEX is almost clear, and it pours like water. No dyes, no fillers.
Way more benefits
we're not done yet
We're aiming to leave legacy detergents in the dust. HEX restores and enhances today's fabrics to give them a softer feel and better soil/stain release. On top of that, HEX gives better wicking, quicker drying, better color retention, built-in antistatic, and even biofilm and microbial soiling/odor control.