WE BELIEVE IT’S TIME FOR NEW EXPECTATIONS OF WHAT IT MEANS FOR FABRICS AND GEAR TO BE “CLEAN”.
We believe sweat, dirt, stains, stink, and grime should come out after one wash without experimenting at home. We believe clothes should look good, feel good, smell good, and last longer. We believe there’s more to life than laundry. We couldn’t find a solution. So we designed our own.
Here’s to a new experience in clean.